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34 Downstream Natural Gas Copyright © 2014 by SDTC ™

The results of the market analysis are shown in Figure 21 and Figure 22. In general, plots that show in the upper right-hand corner are considered attractive because they have high Economic Efficiency and are at the optimum Stage of Investment from SDTC’s perspective.* Conversely, anything in the lower left-hand corner is considered less attractive from an investment perspective. The size of (and number next to) each circle represents the magnitude of GHG emission reductions achievable in each sub-sector.

The market opportunities and barriers for each of the sub-sectors resulted in relatively similar rankings with two slight groupings. Transportation, Power Generation and the Industrial sub-sectors have similar opportunities for technology development to access large markets, but these sub-sectors also face barriers that are expected to delay technology adoption. The Residential, Commercial and Renewable Natural Gas sub-sectors are expected to have an easier path to market for new technologies, but are less likely to generate technologies with broader spin-off potential.

Figure 21: Market Analysis for the Residential, Commercial and Industrial Sub-Sectors

2.41

4.05

4.56

0

5

10

0 5 10

Stage of SDTC Investment Cycle

Residential

Commercial

Industrial

Figure 22: Market Analysis for the Renewable Natural Gas, Power Generation and Transportation Sub-Sectors

0

5

10

Stage of SDTC Investment Cycle

6.74 6.17

6.77

Power Generation

Transportation

Renewable Natural Gas

0 5 10

* Refer to section 14 for lists of economic efficiency and stage of investment criteria.